Communication-Marketing - Page 3
The French world leader in flexible materials cutting acquires a majority stake in the American start-up Launchmetrics, specialized
Luxury giants are set for the celebration of the Year of the Dragon with new collections of watches,
At just 26, Sydney Sweeney has become the face of Kérastase. Founded in 1964, the hair care brand
At the beginning of January, the American television channel NBC announced that rapper Snoop Dogg would be one
Chanel reunites with director Jean-Pierre Jeunet, fifteen years after his film for N°5 “Train de Nuit” starring Audrey
Audemars Piguet has produced a humorous video greetings card featuring outgoing CEO François-Henry Bennahmias and his successor Ilaria
In the luxury and fashion industry, generative AI is an enticing proposition. It offers cost reduction while aiming
Balenciaga has just launched a mini platform video game linked to the world of skiing. The luxury ready-to-wear
The legal stakes are many for luxury brands in the race to use the most innovative technologies.
Chanel has just unveiled its new muse for its iconic fragrance Coco Mademoiselle. After Keira Knightley, it’s the
