Brand Strategy
Another step in Coty’s European expansion. The beauty and cosmetics group went public on the Paris Bourse on
Under the aegis of its Chinese parent company Geely, British carmaker Lotus is undertaking an ambitious transformation. The
The end of September saw the collaboration of two pioneers of the luxury industry. Both subsidiaries of the
Enowe’s Excellence division has just acquired Maison Boinet, a specialist in high-end Made in France leather accessories (belts,
The Parisian flagship of selective retailing, owned by the LVMH group since 2001, is changing its positioning. The
On Wednesday September 27, New York’s Metropolitan Museum of Art and the prestigious Swiss watchmaker Vacheron Constantin unveiled
Jaguar has just entered into an agreement with Tesla to gain access to its extensive Supercharger network. The
Maria Grazia Chiuri, artistic director of the House of Dior, has unveiled a collection in homage to a
Marriott International, one of the global leaders in the hotel industry, has just announced a strategic partnership with
American jeweler Tiffany & Co has appointed Hector Muelas as the brand’s new Creative Director. He announced his
