Burberry is increasingly interested in the circular economy as a lever for customer loyalty and engagement. This interest is reflected in a partnership with Vestiaire Collective, a French platform for the resale of luxury and premium products.
Burberry has announced the opening of a dedicated sales space on the e-commerce platform Vestiaire Collective, which specializes in the resale of second-hand products.
This partnership enables the British luxury brand to offer its customers a high-quality, secure second-hand offering, delivered by an established, B Corp-certified company.
To encourage customers to extend the life of their clothes and adopt more eco-responsible behavior, Burberry is offering to issue a gift card in exchange.
An extended circular fashion offer
Customers of the British luxury House in the UK and US can now drop off their used Burberry outerwear and handbags on the Burberry x Vestiaire Collective platform.
In exchange, they will receive a Burberry gift card.
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Featured Photo: © Burberry
