Jaeger-LeCoultre celebrates the odyssey of its iconic Reverso in New York

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Jaeger-LeCoultre, owned by the Richemont Group, has just opened an outdoor pop-up in the heart of New York dedicated to its icon: the Reverso. More than a watchmaking event, this brand activation offers a plunge into Art Deco with culinary, olfactory and artisanal experiences, until December 15. The icing on the cake is the opportunity to discover the new limited edition Reverso Tribute Chronograph in rose gold.

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