19 June 2026 Luxury brands on the hunt for U.S. AI leaders While the rise of artificial intelligence has never before made certain players in the United States so wealthy,
4 May 2026 [COLUMN] Innovating without betraying oneself: why luxury must stop trying to prove its modernity The luxury sector isn’t lagging behind technologically; it’s undergoing a crisis of coherence. Against a backdrop of rising
29 April 2026 Aura Blockchain Consortium Has a New President Aura Blockchain Consortium has just appointed Stefano Rosso, a luxury fashion professional, as its president. For the current
28 April 2026 Google’s smart glasses will feature the Gucci logo For the American tech giant, these new pairs—more affordable, stylish, and useful—should help erase the bad memory of
22 April 2026 The role of Chief AI and Technology Officer is gaining traction in the luxury sector Amid the surge in agent-based AI, new titles are emerging in the luxury sector, including that of Chief
2 April 2026 [LUXUS MAGAZINE] Luxury: Blockchain, a Revolution in Product Traceability The luxury sector has historically been built on exclusivity, authenticity, and artisanal craftsmanship. Yet these pillars are now
19 March 2026 L’Oréal Expands Its AI Partnership with Nvidia to Predictive Beauty On March 17, the global beauty giant announced it was expanding its artificial intelligence partnership with Nvidia. This
19 March 2026 Kering appoints Pierre Houlès, formerly of Renault, to head its Digital, AI, and IT division By creating this new role—which combines several functions and is entrusted to an expert—the group aims to accelerate
18 March 2026 [COLUMN] Luxury won’t be overwhelmed by artificial intelligence. It’s in the process of harnessing it Luxury and artificial intelligence might be seen as incompatible: on one hand, heritage, distinction, and the long term;
25 February 2026 [COLUMN] The sophistication of the invisible: luxury in the age of agents One Sunday morning at the Javits Center, Sundar Pichai and John Furner announced that they were “rewriting the