LuxePack Monaco 2023 focuses on in-house well-being and sustainability

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Luxe Pack Monaco returns from 2 to 4 October, embracing new consumer practices marked by cocooning and sustainability.

 

For its 35th edition, the trade show for Premium and Luxury creative packaging professionals is opening an area dedicated to home fragrances, candles and accessories. This move is part of the growing post-covid craze among end-customers for home fragrances. And a must for luxury packaging professionals.

 

Over the next month and a half, the LuxePack Monaco trade show will be returning to the Grimaldi Forum. The trade show brings together packaging experts, luxury decision-makers, designers and trend-setters over three days to preview some 300 innovations.

 

After a previous edition focused on glass, to which the United Nations devoted a special year, attracting nearly 9,000 participants and 450 exhibitors under the sun of the Principality, the Show is opening up to a new universe: Home Care.

 

A dynamic home fragrance segment

 

The aim this year is to capitalise on the growing appeal of home fragrances, candles and other accessories to the general public.

 

Participants will be able to discover a whole selection of candles, home fragrances, incense holders, diffusers and sprays, candles and candlesticks, extinguishers, wick cutters and other premium matches and cases in the Luxe Home area.

 

For Show Director Fabienne Germond, “the quest for well-being and positive emotions that exploded during the pandemic has led to an increase in demand for these ambient products“.

 

In addition to brands like Diptyque, whose core business it is, her teams say they were “surprised to discover that a large number of brands in all sectors are looking at or launching into this diversification segment“.

 

This phenomenon is not confined to the major beauty houses, but also includes spirits, delicatessen and automotive brands.

 

If the figures are anything to go by, this niche market offers some very promising potential. The candle market alone, valued at 6.8 billion dollars in 2021, is set to grow to 9.9 billion dollars by 2028. It is therefore expected to grow at an average annual rate of 6.3% until 2026, according to Businesscoot’s 2022 figures.

 

This olfactory trend, with increasingly delicate and sophisticated fragrances, is accompanied by a quest for pleasure for the eyes, with increasingly designer packaging and products.

 

The Principality at the heart of sustainable responsibility issues

 

As well as diversifying their offer, the organisers of the LuxePack Monaco trade show will for the first time be chartering a private TGV from the Gare de Lyon, departing on the morning of Monday 2 October.

 

The aim is as much to reduce the carbon footprint – a train journey is 26 times less polluting than an air flight (ADEME 2023 figures) – as to revolutionise professional networking, with passengers having 6 hours to get to know their peers.

 

To successfully complete this unprecedented project to reduce direct greenhouse gas emissions, LuxePack Monaco has been able to count on the strong support of the Princely Government. The Mission for Energy Transition is very active in Monaco.

 

For 60 euros, delegates will also be able to take advantage of a catering service including an eco-responsible breakfast and lunch.

 

Passengers will also be able to take advantage of on-board massages and tastings of local produce.

 

 

Read also > The Old Continent: the top summer destination for non-Europeans – Luxus Plus (luxus-plus.com)

 

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Luxe Pack Monaco returns from 2 to 4 October, embracing new consumer practices marked by cocooning and sustainability.

 

For its 35th edition, the trade show for Premium and Luxury creative packaging professionals is opening an area dedicated to home fragrances, candles and accessories. This move is part of the growing post-covid craze among end-customers for home fragrances. And a must for luxury packaging professionals.

 

Over the next month and a half, the LuxePack Monaco trade show will be returning to the Grimaldi Forum. The trade show brings together packaging experts, luxury decision-makers, designers and trend-setters over three days to preview some 300 innovations.

 

After a previous edition focused on glass, to which the United Nations devoted a special year, attracting nearly 9,000 participants and 450 exhibitors under the sun of the Principality, the Show is opening up to a new universe: Home Care.

 

A dynamic home fragrance segment

 

The aim this year is to capitalise on the growing appeal of home fragrances, candles and other accessories to the general public.

 

Participants will be able to discover a whole selection of candles, home fragrances, incense holders, diffusers and sprays, candles and candlesticks, extinguishers, wick cutters and other premium matches and cases in the Luxe Home area.

 

For Show Director Fabienne Germond, “the quest for well-being and positive emotions that exploded during the pandemic has led to an increase in demand for these ambient products“.

 

In addition to brands like Diptyque, whose core business it is, her teams say they were “surprised to discover that a large number of brands in all sectors are looking at or launching into this diversification segment“.

 

This phenomenon is not confined to the major beauty houses, but also includes spirits, delicatessen and automotive brands.

 

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Luxe Pack Monaco returns from 2 to 4 October, embracing new consumer practices marked by cocooning and sustainability.

 

For its 35th edition, the trade show for Premium and Luxury creative packaging professionals is opening an area dedicated to home fragrances, candles and accessories. This move is part of the growing post-covid craze among end-customers for home fragrances. And a must for luxury packaging professionals.

 

Over the next month and a half, the LuxePack Monaco trade show will be returning to the Grimaldi Forum. The trade show brings together packaging experts, luxury decision-makers, designers and trend-setters over three days to preview some 300 innovations.

 

After a previous edition focused on glass, to which the United Nations devoted a special year, attracting nearly 9,000 participants and 450 exhibitors under the sun of the Principality, the Show is opening up to a new universe: Home Care.

 

A dynamic home fragrance segment

 

The aim this year is to capitalise on the growing appeal of home fragrances, candles and other accessories to the general public.

 

Participants will be able to discover a whole selection of candles, home fragrances, incense holders, diffusers and sprays, candles and candlesticks, extinguishers, wick cutters and other premium matches and cases in the Luxe Home area.

 

For Show Director Fabienne Germond, “the quest for well-being and positive emotions that exploded during the pandemic has led to an increase in demand for these ambient products“.

 

In addition to brands like Diptyque, whose core business it is, her teams say they were “surprised to discover that a large number of brands in all sectors are looking at or launching into this diversification segment“.

 

This phenomenon is not confined to the major beauty houses, but also includes spirits, delicatessen and automotive brands.

 

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Victor Gosselin
Victor Gosselin is a journalist specializing in luxury, HR, tech, retail, and editorial consulting. A graduate of EIML Paris, he has been working in the luxury industry for 9 years. Fond of fashion, Asia, history, and long format, this ex-Welcome To The Jungle and Time To Disrupt likes to analyze the news from a sociological and cultural angle.

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