Opened on Monday 5th December at the Palais des Festivals in Cannes, the International Luxury Travel Market (ILTM) gives a glimpse of the very high end of tourism, which should continue to flourish next year.
The International Luxury Travel and Tourism Exhibition (ILTM) is being held until tomorrow, Thursday 8 December, in Cannes. An opportunity to take stock of the trends in the sector.
A survey commissioned by the InterContinental Group (IHG Hotels & Resorts) and carried out by YouGov among French people in high socio-professional categories (CSP+) confirms that in 2022, the demand for luxury travel has flourished: 39% of those surveyed said they had stayed in at least one luxury hotel in the past 12 months.
Over 50% of those surveyed believe that ‘unique’ travel and experiences are more indicative of an affluent lifestyle than owning a branded product. Finally, 77% of respondents would like to be offered a stay or ‘experience’ in a luxury hotel in 2023.
Britain remains popular
Despite the Brexit, Britain should continue to attract quality tourism. Visit Britain has just published a list of “10 good reasons to visit Britain” in 2023. First on the list is “the boom in luxury hotels in London”.
“When it comes to luxury hotels, it’s hard to beat London,” explains Visit Britain. Not only does the British capital already have many luxury establishments, but several international chains are planning to set up shop here next year.
For example, the Art’otel group will open its first UK property, just off Battersea Power Station, in October 2022. London will also see the opening of the Park Hyatt London River Thames and Six Senses London, which will be the brand’s first UK property.
In recent weeks, announcements of the opening or re-opening of luxury hotels have multiplied. On 28 November last, a new resort in the Grand Rabat region was inaugurated by Fairmont Hotels and Resort.
For its part, The Lux Collective has already announced that by 2023 and beyond, it will start four innovative projects for its emblematic luxury brand, LUX*: two hotels in Dubai, near the Sharjah desert, another in Vietnam and a fourth in the south of France, the LUX* Marseillan.
France is not to be outdone with the opening of the Radisson Hotel Nice Airport in november, after complete renovation, the first Radisson hotel in France. In the summer of 2023, Lyon will also welcome the Radisson-Cour des Loges.
The director of the Salon des Grands Voyages, Marianne Chandernagor said in an interview with TourMaG, “travellers with a high budget will continue to travel”.
Read also> What are the luxury travel trends for 2027?
Featured photo : © IHG Hotel & Resort