18 October 2023 Is the customer the brand’s next storyteller? NellyRodi has just unveiled a new study, Entertainment Everywhere. According to Maxime Coupez, the agency’s Head of Digital
17 October 2023 [LUXUS MAGAZINE] “Jacquemus, le prince Soleil” : a documentary on the French fashion prodigy Broadcast on France 5 on 13 October, Loïc Prigent’s documentary on designer Simon Porte Jacquemus recounted his meteoric
22 September 2023 Rupert Murdoch hands over the keys to his media empire to his eldest son Lachlan The sulphurous 92-year-old media mogul is handing over the management of his News Corp and Fox Corporation groups,
7 September 2023 [CHRONICLE] What kind of customer experience to offer in the face of the frustration generated by scarcity strategies? For a long time, it seemed that luxury and rarity were inseparable. Then the advent of e-commerce and
16 August 2023 [Luxus Magazine] Fashion: Kim Kardashian becomes the face of Marc Jacobs’ new campaign On his instagram account, eponymous fashion designer Marc Jacobs has just unveiled a preview of the new fall/winter