25 June 2024 Cannes Lions 2024: Loewe inaugurates the Luxury & Lifestyle Grand Prix Cannes Lions, the world’s largest gathering of advertising professionals in the wake of the International Film Festival, has
19 June 2024 Chanel: who to write the House’s new creative page? For the first time in five years, Chanel is faced with a vacancy in its artistic direction. This
12 June 2024 Kering : Laurent Claquin appointed Group Brand Director Laurent Claquin, who joined Kering at the end of 2004, will have the task of restoring the lustre
7 June 2024 Launchmetrics: the impact of Gen Z on brand strategies In a new report, the brand performance agency Launchmetrics analyzes the popularity of brands among Generation Z as
28 May 2024 [Luxus Magazine] 10 fashion & accessories campaigns Spring-Summer 2024 Every season, fashion houses unveil campaigns for their latest collections. With celebrities, models of the moment and atypical
27 May 2024 Young people trust influencers less Recent YPulse studies show that the younger generation is less sensitive to mega-influencers than in the past. But
24 May 2024 Chanel unveils the short film for Bleu by Scorsese starring Timothée Chalamet The Maison de la rue Cambon called on two of the greatest talents of the seventh art for
21 May 2024 Christofle changes its mood thanks to Roland-Garros To coincide with the famous Paris tennis tournament, Christofle is offering a new version of its egg-shaped Mood
14 May 2024 Balenciaga unveils its new campaign with Nicole Kidman Balenciaga unveils its new campaign featuring actress Nicole Kidman and the Rodeo bag.
3 May 2024 Puig gets a new visual identity for its 110th anniversary and IPO Puig is changing its logo to reflect its new brand signature “Puig, Home of creativity”. The decision comes