Ladurée redeploys under new ownership 


The company, renowned for its macaroons, intends to continue its development throughout the world.
Last March, 80% of Ladurée was bought by Stephane Courbit through Lov Group, a holding company created in 2008 and already owner of Banijay, Maison Fouquet and Betclic. In 2020, the pandemic had hit Ladurée hard and its turnover had been more than halved. The Holder group, which owned the company, opened its capital. Hence the arrival of the Lov Group…
Ladurée in expansion
After the takeover, Mélanie Carron became the new managing director, replacing David Holder, the son of the founder of the Holder group. She spent several years at Deloitte Consulting before joining the Accor group for three years. In the kitchen, Julien Alvarez has been appointed International Head of Pastry Creation. The 2011 World Pastry Champion’s CV includes prestigious venues such as the Peninsula Paris, the Café Pouchkine and the Bristol.
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Featured photo : © Roméo Balancourt
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Passionnée depuis son plus jeune âge par l’art et la mode, Hélène s’oriente vers une école de stylisme, l’Atelier Chardon-Savard à Paris, avec une option Communication. Afin d’ajouter des cordes à son arc, elle décide de compléter sa formation par un MBA en Management du Luxe et Marketing Expérientiel à l’Institut Supérieur de Gestion à Paris dont elle sort diplômée en 2020. Elle a notamment écrit des articles lifestyle et beauté pour le magazine Do it in Paris et se spécialise en rédaction d’articles concernant le luxe, l’art et la mode au sein du magazine Luxus Plus.********** [EN] Passionate about art and fashion from a young age, Hélène went to a fashion design school, Atelier Chardon-Savard in Paris, with a Communication option. In order to add more strings to her bow, she decided to complete her education with an MBA in Luxury Management and Experiential Marketing at the Institut Supérieur de Gestion in Paris from which she graduated in 2020. She has written lifestyle and beauty articles for Do it in Paris magazine and specializes in writing articles about luxury, art and fashion for Luxus Plus magazine.