AC Milan unveils partnership with Off-White

Associazione Calcio Milan, known as AC Milan, has just announced its partnership with Off-White. The brand becomes the style and culture partner of the famous Italian football club.

 

 

After some rumours, the news is confirmed. The brand created by the late Virgil Abloh, becomes the “curator of style and culture” of the Milanese club and will provide clothing to the players.

 

 

Based on shared values and a commitment to positive change, the collaboration draws on the expertise and perspectives of each partner. And it aims to go beyond simply providing the off-field uniforms for the club’s men’s and women’s teams.

 

The partnership will begin this week with the Italian Champions League match against Chelsea.

 

This is not the first time that a luxury brand has collaborated with the football world. We remember the strategic partnership between the House of Dior and the French club Paris Saint-Germain (PSG) or Fendi‘s partnership with AS Roma.

 

 

Read also > Dior to design PSG’s official wardrobe

 

Featured photos : © Campbell Addy/Off White

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The editorial team
The editorial team
Thanks to its extensive knowledge of these sectors, the Luxus + editorial team deciphers for its readers the main economic and technological stakes in fashion, watchmaking, jewelry, gastronomy, perfumes and cosmetics, hotels, and prestigious real estate.

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