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What future for the Made In France cosmetics industry?

What future for the Made In France cosmetics industry?

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The Made in France cosmetics industry has taken a hit in recent months, shaken by the Covid-19 crisis. During this period, the wearing of masks has led to a drop in the use of lipstick. According to a recent study by Slow Cosmetics, 44% of women say they no longer wear them.

 

Indeed, as in most sectors of activity, the coronavirus crisis has impacted the world of well-being and beauty at different levels.

 

Luxury brands, for which selective distribution and travel retail represent the main channels for stock sales, were particularly affected.

 

Second, production was affected by the lack of supply of raw materials.

 

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Featured photo : © Le Rouge Français

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