24 December 2025 Brand dinners: when luxury pulls out all the stops for its best customers In a polarized world and a turbulent sector, customer experience is more important than ever. And to pamper
22 December 2025 [COLUMN] The art of enchanting the holidays: when brands awaken our emotions At a time when performance dictates brand narratives, the holiday season reminds us of an essential truth: luxury
18 December 2025 [Luxus Magazine] Martin Parr or the ironic eye of consumer society An undisputed talent of documentary photography, Martin Parr passed away on December 6, 2025, at his home in
17 December 2025 Future becomes a new Friend of the House of Louis Vuitton Louis Vuitton joins forces with one of the major figures in music, Future, as a Friend of the
17 December 2025 [LIFESTYLE] Winter Holidays: The 5 Best 2025 festive Luxury Campaigns The festive season is approaching, bringing with it gatherings with loved ones, carefully chosen gifts, and the magical
16 December 2025 Longines chooses Yosh Yu as its new ambassador The watchmaker Longines is strengthening its ties with the equestrian world by partnering with a rising star of
15 December 2025 Audemars Piguet returns to Watches and Wonders Geneva 2026 2026 marks Audemars Piguet’s return to Watches and Wonders Geneva after leaving six years ago. The fifth largest
15 December 2025 [COLUMN] Storytelling is dead, long live storyproving! In recent years, the dream equation has moved away from craftsmanship and expertise to embrace a constructed and
12 December 2025 Boucheron’s festive jewelry campaign invites you to a “Winter Wonderland” While its historic address on Place Vendôme is decked out in lights, jeweler Boucheron is in a festive
12 December 2025 [Luxus Magazine] Why Cloud Dancer, Pantone’s Color of the Year, is stirring controversy Mocha Mousse, Peach Fuzz and Viva Magenta… Pantone has unveiled the 2026 Color of the Year: Cloud Dancer,