24 November 2025 With the LingOrm duo as global ambassadors, Dior capitalizes on the Thai wave Dior Couture has just appointed two Thai actresses, themselves representatives of the T-pop craze, as global ambassadors. The
21 November 2025 La Vallée Village inaugurates a VIP area and the Watchfinder brand The luxury outlet center, located near Paris and Disneyland, has just inaugurated a VIP area for a tailor-made
20 November 2025 [COLUMN] Crisis of value: how can brands rekindle consumer desire for luxury? The luxury market, which has always embodied the ultimate expression of consumer desire, is going through an unprecedented
19 November 2025 For the holidays, Saks Fifth Avenue’s campaign loves Show The American retailer has launched Holiday Your Way, its holiday season campaign. At nightfall, the streets of New
18 November 2025 When luxury brands invest in gaming In recent years, luxury brands have been entering the world of video games more than ever before, multiplying
17 November 2025 The Plaza Athénée chalet: more than two decades of immersive winter experiences The epicenter of fashion week and the setting for open-air cinema in the summer, the inner courtyard of
14 November 2025 GPHG 2025: Breguet wins the Aiguille d’Or Thursday, November 13 saw the 25th Grand Prix d’Horlogerie de Genève (GPHG) awards ceremony. Celebrating creativity and innovation
6 November 2025 Selfridges kicks off its festive season with The Walt Disney Company Three of the British department store Selfridges, including its iconic Oxford Street location in London, are teaming up
5 November 2025 [COLUMN] Shein at BHV: French luxury and fashion must reclaim the power of time Shein’s arrival at BHV Marais, the historic temple of Parisian good taste, is highly symbolic: it represents French
5 November 2025 The Cartier Foundation is reborn in the heart of Paris With the inauguration on October 25 of its new building designed by Jean Nouvel on the Place du