McKinsey Report: Metaverse to reach $5 trillion in value by 2030

Recently this month, the international strategy consulting firm McKinsey & Company revealed in the report “Value creation in the metaverse” that annual global spending on the metaverse could reach $5 trillion by 2030.

A virtual world too big to ignore, according to the American firm, it calls on companies and governments to take an immediate interest in “the next iteration of the Internet”.

“The metaverse represents a strategic inflection point for businesses, and it presents a significant opportunity to influence the way we live, connect, learn, innovate, and collaborate. Our ambition is to help consumer and B2B executives better understand its power and potential, identify strategic imperatives, and act as a force for its evolution,” said Eric Hazan, senior partner at McKinsey & Company.

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Featured photo : © McKinsey & Company

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