The watchmaking house Maurice Lacroix has recently unveiled a new boutique in Kuala Lumpur, Malaysia.
The watchmaker Maurice Lacroix has just opened the doors to its latest boutique in Kuala Lumpur. On Wednesday, May 29, the urban watch brand revealed its new store in the heart of the dynamic capital of Malaysia.
The third mono-brand store of Maurice Lacroix, created in collaboration with Watatime, the leading authorized retailer of luxury watches in Malaysia, this boutique is characterized by its modern aesthetics. The architecture and ambiance of this location emphasize the brand’s “cool and young” style. Immersed in the world of Maurice Lacroix, customers can discover the entire range of timepieces designed by the Swiss watchmaker.
Following the inauguration, Marcel Gut, Maurice Lacroix’s commercial director, expressed enthusiasm about the brand’s future and its retail presence: “We are happy to be in Kuala Lumpur and plan to open another boutique very soon… maybe a little closer to home!” he said.
Malaysia, a high-potential target for luxury
Read also>DE BEERS ANNOUNCES THE OPENING OF A BOUTIQUE IN PARIS IN 2025
Featured photo: © Maurice Lacroix