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Lacoste unveils a first visual of its collaboration with Roméo Elvis as it carefully reopens its stores in the United States

 

 

 

 

 

 

 

 

 

 

 

 

 

Lacoste unveils a first visual of its collaboration with Roméo Elvis as it carefully reopens its stores in the United States

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After having redoubled his efforts to convince the brand, Roméo Elvis finally unveiled the new Lacoste collection on Instagram. A first visual of the long-awaited collaboration between the Belgian rapper and the crocodile brand. At the same time, the French label has implemented a series of innovative health initiatives before reopening its stores and points of sale in four American states.

 

If the artist has not hesitated to demonstrate his love for the brand over the years, sporting the famous crocodile on all sides, the brand has long expressed reluctance to the idea of ​​associating its image with that of rap.

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Featured photo : Roméo Elvis © Lacoste

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