The Jacquemus House has just opened its third permanent boutique in Dubai. To facilitate its establishment in the United Arab Emirates, the brand turned to the Chalhoub Group.
As the brand celebrates its 15th anniversary in 2024, the label of Simon Porte Jacquemus expands its presence internationally.
After the Parisian boutique on Avenue Montaigne and a first store in South Korea, opened at the end of 2023, a third permanent address has just opened its doors in the United Arab Emirates. Located in the Dubai Mall, the largest shopping center in the city, this new boutique covers over 280 square meters.
The new Jacquemus boutique at Dubai Mall
A Touch of Provence in Dubai
The flagship follows the vision of the brand’s artistic director and highlights his Provencal inspirations. Using a palette of natural textures such as clay stone or wood, the architects from AMO studio, Ellen van Loon and Giulio Margheri, have managed to create a minimalist and warm atmosphere. They are familiar with the DNA of the ready-to-wear brand, as AMO originated the first Jacquemus showrooms opened in London and Paris in 2022.
Down to the smallest details, this new jewel embodies the Jacquemus spirit thanks to a selection of artworks and design objects such as the Croisillon chair by decorator Jean Royère and pottery from the town of Anduze, France, designed by the family workshop Le Chêne Vert.
The space emphasizes natural textures and minimalism
The Chalhoub Group, a Trusted Value for Brands
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Featured Photo: © Jacquemus
