Now Reading
Farfetch launches its beauty offensive

Farfetch launches its beauty offensive

View Gallery

To expand into the new territory of cosmetics, perfumes and other skincare products, the British-Portuguese player is relying on three levers: its online platform, its London store Browns and the brand Off-White, owned by its subsidiary New Guards Group.

 

See Also


After having forged a place of choice in the online sale of designer fashion and luxury, the Farfetch platform is now tackling beauty. It’s about time, as many eCommerce and fashion players have already invested in this global market, which is booming in the prestige segment.

 

[…]

This article is reserved for subscribers.

Subscribe now !

Get unlimited access to all articles and live a new reading experience, preview contents, exclusive newsletters…

Already have an account ? Please log in.

Featured photo : © Retailer

What's Your Reaction?
Excited
0
Happy
0
In Love
0
Not Sure
0
Silly
0

COPYRIGHT 2021 LUXUS + ALL RIGHTS RESERVED

Scroll To Top