Brand Strategy - Page 3
Until then, allied with the American group Marchon, the fashion and beauty brand owned by the former Spice
For a long time, the luxury industry cultivated an image of exceptionalism that was enough in itself to
Counterfeiting is not only rife in disadvantaged suburbs. The Neuilly-sur-Seine Court of Justice has just convicted a “designer”
Les Echos Etudes has just published a report on the elective affinities between luxury and the world of
EssilorLuxottica and Meta reach a new milestone in their strategic partnership with the launch of Oakley Meta, a
After showcasing taekwondo and fencing athletes at the 2024 Paris Olympic Games and returning to exhibitions, trade shows,
Omega, the Swiss watchmaker owned by the Swatch Group, is partnering with jeweler Oliver Smith Jeweler to open
It’s an announcement that has sent shockwaves through the automotive and Formula 1 worlds : Luca di Montezemolo,
From June 19 to 29, Hermès is bringing its escape game to New York. Entitled “Mystery at the
After 37 years at the helm of Condé Nast’s flagship fashion magazine, Anna Wintour has announced that she
