Baccarat to open a hotel in Rome in 2025


After New York, the Baccarat Hotel brand will move to the Italian capital in 2025.
SH Hotels & Resorts, the hotel brand management company, today announced plans to transform Rome’s landmark Majestic Hotel under the banner of the French luxury house Baccarat.
The future hotel is scheduled to open by the end of 2025, after a complete restoration. The establishment will embody Baccarat’s expertise and enchant the senses with sumptuous ornaments and finishes.
“At Baccarat Hotel Rome, we will revive and restore the glamour and sophistication of an iconic luxury location by offering a level of service and attention to detail that will delight guests and local residents alike,” said Barry Sternlicht, president of SH Hotels & Resorts.

The Baccarat Hotel will be transformed into 83 spacious rooms and suites. The property will feature three large dining rooms, including the main restaurant with a large terrace overlooking Via Veneto, a rooftop bar, state-of-the-art meeting and conference spaces, and a spa and fitness room. While respecting the original exterior architecture, the new design of the space will revamp the original and iconic decor by architect Gaetano Koch.
“We are excited about the transformation of the property into an iconic luxury hotel that resonates with and reflects the artistic, historical and architectural treasures of Rome,” said Liza Masias, co-founder of Boscalt Hospitality.
Overlooking Piazza Barberini and just steps away from the Spanish Steps, The Majestic opened in 1889. This elegant hotel hosted many royalty, nobles, politicians, and celebrities who made it their favorite vacation spot for over a century. Beginning in 1960, after its elegant Bar Ninfa played a role in Federico Fellini’s legendary film “La Dolce Vita” the establishment enjoyed renewed appeal as a symbol of the vibrant and seductive prosperity of post-war Italy.
Under the name Baccarat Hotel Rome, the former Majestic has been reborn and is now back on the tourist map.
Read also > [Luxus+ Magazine] Baccarat puts you in the Christmas spirit with its ephemeral tea room
Featured photo : © Baccarat New York Hotel
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Passionnée depuis son plus jeune âge par l’art et la mode, Hélène s’oriente vers une école de stylisme, l’Atelier Chardon-Savard à Paris, avec une option Communication. Afin d’ajouter des cordes à son arc, elle décide de compléter sa formation par un MBA en Management du Luxe et Marketing Expérientiel à l’Institut Supérieur de Gestion à Paris dont elle sort diplômée en 2020. Elle a notamment écrit des articles lifestyle et beauté pour le magazine Do it in Paris et se spécialise en rédaction d’articles concernant le luxe, l’art et la mode au sein du magazine Luxus Plus.********** [EN] Passionate about art and fashion from a young age, Hélène went to a fashion design school, Atelier Chardon-Savard in Paris, with a Communication option. In order to add more strings to her bow, she decided to complete her education with an MBA in Luxury Management and Experiential Marketing at the Institut Supérieur de Gestion in Paris from which she graduated in 2020. She has written lifestyle and beauty articles for Do it in Paris magazine and specializes in writing articles about luxury, art and fashion for Luxus Plus magazine.