Authentic Material confirms its anchorage in the luxury segment with the entry of Chanel in its capital


The French company Authentic Material, which collects and transforms unexploited noble materials into high quality materials, shows its anchorage in the luxury segment thanks to a fund raising and a new entry in its capital.
Having raised more than 5 million euros, this sum will enable the company to develop industrially in two main axes: the consolidation of sites and resources in a single location and an increase in production capacity.
With this objective and thanks to the support of regional banks and institutions, Authentic Material will be able to start its industrial development as of next September. Indeed, the company will move to a new 700m² building in the south of Toulouse to install its pilot plant for the production of recycled natural materials.
Chanel joins Authentic Material’s capital
Among the historical and long-time investors who work with Authentic Material, such as Cuir Invest, Giralda, Bpifrance or Noémie Dumesnil, the COO of Authentic Material, a new investor has joined them. It is the French haute-couture house Chanel.
The entry into the capital of this emblematic actor of the luxury industry is completely coherent with Authentic Material’s vision, which wishes to pursue a specific strategy in the luxury sector while benefiting from Chanel’s business expertise. The main clients of this firm being the Luxury Houses, Authentic Material is therefore even more in line with its position as a leading company in the luxury material recycling market.
Finally, there is nothing to report about the company’s management. Vincent Menny, the president and founder of Authentic Material, and Noémie Dumesnil, director of operations, will remain at the helm of the company.
Read also > CHANEL UNVEILS RECORD SALES IN 2021 AND REMAINS OPTIMISTIC FOR 2022
Featured photos : © Etienne Belondrade
What's Your Reaction?

[EN] CLAIRE DOMERGUE, A SPECIALIST IN COMMUNICATION IN THE LUXURY SECTOR, HAS SURROUNDED HERSELF WITH EXPERTS TO CREATE THE FIRST MEDIA DEDICATED TO THE ECONOMIC NEWS OF LUXURY AND FASHION. THE LATTER DRAWS THE ATTENTION OF ITS READERS TO ALL THE MAJOR PLAYERS IN THESE SECTORS WHO SHARE THEIR EXPERIENCES, VISIONS AND KNOW-HOW. MORE THAN A SPECIALIZED WEBZINE, LUXUS PLUS IS A MULTI-SECTOR INFORMATION SYSTEM, WHICH HAS BECOME THE REFERENCE MONITORING TOOL FOR LUXURY AND FASHION PROFESSIONALS. OUR NEWSLETTERS CONTRIBUTE TO MAKE OUR READERS AWARE OF THE CHANGES AFFECTING THE LUXURY INDUSTRIES. THANKS TO AN INCREASED WATCH AND AN EXCELLENT KNOWLEDGE OF THE SECTOR, WE ARE INTERESTED IN THE MAIN ECONOMIC AND TECHNOLOGICAL STAKES OF FASHION, FINE WATCHMAKING, JEWELRY, GASTRONOMY, COSMETICS, PERFUMES, HOTELS, PRESTIGIOUS REAL ESTATE...********[FR] Claire Domergue, spécialiste de la communication dans le secteur du luxe, s’est entourée d’experts pour créer le premier média consacré à l’actualité économique du Luxe et de la mode. Ce dernier attire tout particulièrement l’attention de ses lecteurs sur l’ensemble des acteurs majeurs de ces secteurs qui y partagent leurs expériences, visions et savoir-faire. Plus qu’un webzine spécialisé, Luxus Plus est un système d’information multi-sectoriel, devenu l’outil de veille de référence pour les professionnels du luxe et de la mode. Nos newsletters de veille contribuent en effet à sensibiliser nos lecteurs aux mutations qui touchent les industries du luxe. Grâce à une veille accrue et à une excellente connaissance du secteur, nous nous intéressons aux principaux enjeux économiques et technologiques de la mode, la haute horlogerie, la joaillerie, la gastronomie, des cosmétiques, parfums, de l’hôtellerie, l’immobilier de prestige…