4 new cars seen at the Consumer Electronics Show in Las Vegas

The Consumer Electronics Show is an unmissable event that takes place every year in Las Vegas in the United States. IT professionals, Gafam representatives, companies and start-ups meet for a few days to present their innovations. But also to immerse themselves in the technologies of tomorrow, or even the day after tomorrow. Luxus Plus has selected for you four novelties in the automotive sector within the edition that has just ended.


The 2023 edition started last Thursday and ended yesterday afternoon. It’s a great opportunity for car manufacturers to show the world their latest innovations and new technologies.


To begin with, the latest spectacular visual innovation from BMW is sure to impress. Indeed, the car brand presented a concept car whose body can change color. Named I-Vision Dee, for digital emotional experience, it has 240 cells (or lights), offering 32 different colors.


These lights are able to change autonomously, and in several different ways. The revolution is not only in its chameleon side, but also in its windshield which can be used as a real screen. Indeed, a five-position slider integrated into the dashboard fabric allows the user to choose the size of the projection. In other words, the windshield becomes the dashboard.  The driver can choose to switch to a full-width display, or even project an image onto it; in autonomous driving mode, for example.  The German group claims that the advances of this technology will be used as early as 2025 on the future 100% electric Neu Class sedan.


Chrysler: between innovation and eco-responsibility



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Featured photo : ©Press


The editorial team
The editorial team
Thanks to its extensive knowledge of these sectors, the Luxus + editorial team deciphers for its readers the main economic and technological stakes in fashion, watchmaking, jewelry, gastronomy, perfumes and cosmetics, hotels, and prestigious real estate.

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