12 January 2024 [Luxus Magazine] Tiger Woods: end of the partnership between Nike and the golf legend After 27 years of collaboration, Tiger Woods and Nike are parting ways. The contract that bound them, which expired at the end
12 January 2024 The Gerald Charles watch brand becomes a partner of the Care Wellness Kooyong Classic tournament Gerald Charles has become the official sponsor of the Care Wellness Kooyong Classic 2024 tennis tournament in Melbourne,
9 January 2024 Paris 2024 Olympics: what impact for luxury? Six months ahead of the Olympic and Paralympic Games, the business outlook for the luxury goods sector is
12 December 2023 Balanciaga is launching a mini game to boost its skiwear collection Balenciaga has just launched a mini platform video game linked to the world of skiing. The luxury ready-to-wear
24 November 2023 [Luxus Magazine] We tested for you Hockerty’s Ultra-custom sneakers We know Hockerty for its made-to-measure suits. What is less well known is that it is possible to
23 November 2023 Pucci x Fusalp: second ski and après ski capsule collection For the second year running, Pucci has teamed up with skiwear expert Fusalp for a capsule collection of
21 November 2023 Baby Dior takes to winter sports In the wake of the announcement of the relaunch of its luxury fragrance (at $240) with Francis Kurkdjian,
16 November 2023 Olympic Games 2024: Berluti, official dresser of French athletes Berluti, the men’s fashion house owned by LVMH, will dress the official delegation of the French Team for
8 November 2023 [CHRONICLE] China’s rediscovery of outdoor sports: the new impetus for tennis and golf (Part 3/3) Sports are at the heart of Chinese consumers’ lives, and have a direct impact on luxury trends. As
3 November 2023 Prestige rentals : Emerald Stay acquires Ski Verbier Exclusive French-Swiss tour operator Emerald Stay continues to expand with its third acquisition in less than a year. The