12 June 2025 [COLUMN] Fakes: experience, the ideal weapon for luxury brands to combat them Fakes, these ersatz brand-name products, are consumed without shame by members of Gen Z. While legal action is
23 May 2025 [COLUMN] Status quo for major luxury brands in the first quarter of 2025 It’s been one quarter after another of more of the same for the luxury sector. In the first
25 April 2025 [COLUMN] What remedies are there for the current “luxury fatigue”? Whether cyclical or structural, the malaise currently afflicting the luxury sector appears to run deeper than meets the
24 April 2025 [Luxus Magazine] COLUMN – Strategic Diversification: Building a Resilient International Property Portfolio International property investment isn’t just about collecting keys to buildings across the globe. It’s about strategic financial growth
2 April 2025 [COLUMN] Luxury and globalization: the HR challenges of an industry with multiple identities The luxury industry is undergoing an unprecedented transformation. While Europe remains its cradle, its growth is now taking
28 March 2025 [COLUMN] The new challenges of luxury in a changing world: Chinese slowdown, strategic errors and new adaptations The luxury goods industry, particularly in the leather goods, watchmaking and jewelry segments, is going through a complex
19 March 2025 [COLUMN] The paradox of cultural currency in the luxury strategy Here’s the plot twist: perhaps luxury brands need to stop chasing cultural relevance. Maybe the new luxury OS
14 February 2025 [Luxus Magazine] COLUMN: What are the relocation hot spots for millionaire migrants in 2025? Last year, around 128,000 millionaires chose to relocate elsewhere in the world. In 2025, global wealth migration is
9 January 2025 [COLUMN] Understanding global trends as a luxury brand today In 2024, luxury was rocked by heightened polarization and changes in consumer behavior in favor of more sustainable,
23 December 2024 [CHRONICLE] Slow Pop-ups, China’s new retail laboratories Over the years, pop-up stores have become increasingly popular. They have established themselves as an obvious strategic tool