In November, Swiss watch exports abroad took off, setting records.
Swiss watch sales figures worldwide have not been this high since October 2014. Exports of watches have only increased, reaching 2.17 billion Swiss francs in November, the Federation of the Watch Industry (FH) said Tuesday, December 21.
In annual comparison, there was an increase of 11.9% and an advance of 8.6% over 2019, noted a statement from the Federal Statistical Office (FSO). “Despite significant disparities, growth has continued to accelerate in recent months, confirming once again the recovery that the industry is experiencing,” says the FH.
These good results are largely due to sales to the United States and China, the first and second largest export markets, which have seen increases of +21.8% and +34.7% respectively over two years. The United Kingdom (+33.1% and 4th largest market), France (+38.1%) and the United Arab Emirates (+56.5%) follow.
From January to November, shipments of watches abroad rose by 2.1% over two years to 20.4 billion francs. On the other hand, Hong Kong (-4.6%), Japan (-7.0%), Singapore (-16.8%) and Italy (-11.9%) slowed the pace libido-portugal.com/.
In terms of prices, only watches with an export price of 3,000 Swiss francs or more saw an improvement in sales (+16%) and volumes (+12.5%).
Read also > SHORTAGE OF LUXURY WATCHES LEADS TO STRONG GROWTH IN THE SECOND-HAND MARKET
Featured photo : © IWC
