Sephora makes its comeback in Great Britain


Sephora is returning to the UK, online and soon in physical stores, 17 years after it left.
The famous beauty and make-up retailer Sephora is finally making a comeback in the UK, after 17 years of absence and many rumors. In the 2000s, the LVMH-owned brand had about nine stores operating in the UK, which closed in 2005. It is currently present in countless cities around the world.
That changed about a year ago, when Sephora bought online beauty company FeelUnique. In an interview with Glamour, the company confirmed its arrival in the U.K., starting with a website and an app, which is scheduled to launch on October 17. The major retailer is also said to have plans for physical expansion, with rumors already circulating that it will open its first physical store in the spring of 2023, in London.
Rebranded as “Sephora,” FeelUnique, has an Irish version of the site, which will likely also switch to the LVMH brand. And a physical store could also open in the Irish capital.
Read also > Sephora tests the parapharmacy in France
Featured photo : © DR
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Passionnée depuis son plus jeune âge par l’art et la mode, Hélène s’oriente vers une école de stylisme, l’Atelier Chardon-Savard à Paris, avec une option Communication. Afin d’ajouter des cordes à son arc, elle décide de compléter sa formation par un MBA en Management du Luxe et Marketing Expérientiel à l’Institut Supérieur de Gestion à Paris dont elle sort diplômée en 2020. Elle a notamment écrit des articles lifestyle et beauté pour le magazine Do it in Paris et se spécialise en rédaction d’articles concernant le luxe, l’art et la mode au sein du magazine Luxus Plus.********** [EN] Passionate about art and fashion from a young age, Hélène went to a fashion design school, Atelier Chardon-Savard in Paris, with a Communication option. In order to add more strings to her bow, she decided to complete her education with an MBA in Luxury Management and Experiential Marketing at the Institut Supérieur de Gestion in Paris from which she graduated in 2020. She has written lifestyle and beauty articles for Do it in Paris magazine and specializes in writing articles about luxury, art and fashion for Luxus Plus magazine.