Rémy Cointreau invests in the digitization of its liquor sales

Rémy Cointreau, the French spirits group, is embarking on the digital transformation of its product sales, with the aim of becoming the world leader in Liqueurs and Spirits.

 

With the explosion of e-commerce sales in 2020, we needed to accelerate our digital transformation,” says Pasqual Ortuño Nuñez, Group IT Digital Manager at Rémy Cointreau.

 

Indeed, the 2020 lockdown has enabled Cointreau’s US-based logistics teams to realise the significant need for a Product Information Management (PIM) solution.

 

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Featured Photo : © Rémy Cointreau

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Thanks to its extensive knowledge of these sectors, the Luxus + editorial team deciphers for its readers the main economic and technological stakes in fashion, watchmaking, jewelry, gastronomy, perfumes and cosmetics, hotels, and prestigious real estate.

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