The cosmetics brand NYX Professional Makeup chooses professional gymnast Shilese Jones as its new ambassador.
After actors and singers, brands are increasingly turning to athletes. Such is the case with the cosmetics brand NYX Professional Makeup, which has announced a partnership with professional gymnast Shilese Jones.
For several years, the 21-year-old American has established herself as one of the rising stars in her discipline. At the Artistic Gymnastics World Championships in October 2023, Shilese Jones helped the U.S. team win a gold medal, while also earning bronze medals in the individual all-around and uneven bars.
The athlete can now add the title of beauty ambassador to her impressive record. By becoming the first individual athlete partner of NYX, a brand in the L’Oréal portfolio, Shilese Jones gains recognition beyond the confines of the sports world.
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The Beauty of Sport
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