Kering renews its commitments to ethical fashion

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On Tuesday, June 16, Kering announced that former Credit Suisse CEO Tidjane Thiam, actress Emma Watson and Jean Liu, president of the Chinese online trading platform DiDi Chuxing, have joined its board of directors. These personalities have not been chosen at random, but on the contrary are intended to legitimize the group’s various commitments in favor of more responsible fashion and luxury.

 

Three new directors have joined the French luxury group Kering, after the shareholders’ vote at the annual general meeting on Tuesday, June 16: British actress Emma Watson, former Credit Suisse director Tidjane Thiam, and the president of the Chinese e-commerce platform DiDi Chuxing Jean Liu.

 

 

To explain this choice, the French luxury group – owners of Gucci, Saint Laurent, Bottega Veneta and Balenciaga, among others – highlighted the richness of their personalities and professional backgrounds as precious resources.

 

“I am delighted to welcome Jean Liu, Tidjane Thiam and Emma Watson to our board of directors. Their respective knowledge and competences, and the multiplicity of their backgrounds and perspectives will be invaluable additions to Kering’s board of directors.” said Kering CEO Pierre-Henri Pinault in a statement. “The collective intelligence that comes from diverse points of view and the richness of different experiences are crucial to the future of our organization. I am proud to add such impressive talents to the team.”

 

But more specifically, the French group Kering has chosen militant figures to legitimize its actions and give greater echo to its own commitments.

 

By appointing actress Emma Watson – a pioneer in the promotion of ethical fashion and on the front line in the defense of women’s rights – as a new director, the group is seeking to underline the importance of its commitment to two strategic areas: the environment and gender equality.

 

Emma Watson’s determined action for gender equality, which she leads, among other things, through her role as UN Women Goodwill Ambassador, as well as her commitment to the preservation of the environment, and in particular her defence of eco-responsible fashion, resonate very strongly with Kering’s values and struggles.”

 

The luxury group also brought 57-year-old Tidjane Thiam onto the board of directors because he stood for professional integrity (he resigned from his position at Credit Suisse last February after a spy scandal involving the bank’s former executives) and masterfully managed Switzerland’s second-largest bank for five years. “Throughout his career, by leading private and public sector companies, Tidjane Thiam has developed major projects that have made a positive contribution to both the economy and society” revealed Kering.

 

As for the last director, Jean Liu, 42, she is one of the main managers of the Chinese mobile platform DiDi Chuxing, which claims more than 550 million users worldwide and 10 billion orders per year.

 

His appointment will enable Kering to see China represented for the first time on its board of directors, an important market for luxury goods players and therefore a crucial country in terms of sales, but also to promote a certain idea of female leadership: “Jean Liu also works to empower women in the technology and economic sectors, through among others the DiDi Women’s Network, which is the first career development programme for women in the Chinese internet sector” added Kering.

 

In short, these new members of the Board of Directors will all contribute to bringing the group’ s values to their highest level and to perpetuating them.

 

Through militant figures, the French group therefore wanted to highlight its own militancy and give credit to its diverse social and environmental commitments.

 

A new composition of the Board of Directors which aims to strengthen Kering’s ethical image and which is in line with its global strategy for a more sustainable, ecological, inclusive and egalitarian fashion.

 

Read also > Kering has issued a 1.2 billion euro bond to bulk up on cash

 

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On Tuesday, June 16, Kering announced that former Credit Suisse CEO Tidjane Thiam, actress Emma Watson and Jean Liu, president of the Chinese online trading platform DiDi Chuxing, have joined its board of directors. These personalities have not been chosen at random, but on the contrary are intended to legitimize the group’s various commitments in favor of more responsible fashion and luxury.

 

Three new directors have joined the French luxury group Kering, after the shareholders’ vote at the annual general meeting on Tuesday, June 16: British actress Emma Watson, former Credit Suisse director Tidjane Thiam, and the president of the Chinese e-commerce platform DiDi Chuxing Jean Liu.

 

 

To explain this choice, the French luxury group – owners of Gucci, Saint Laurent, Bottega Veneta and Balenciaga, among others – highlighted the richness of their personalities and professional backgrounds as precious resources.

 

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On Tuesday, June 16, Kering announced that former Credit Suisse CEO Tidjane Thiam, actress Emma Watson and Jean Liu, president of the Chinese online trading platform DiDi Chuxing, have joined its board of directors. These personalities have not been chosen at random, but on the contrary are intended to legitimize the group’s various commitments in favor of more responsible fashion and luxury.

 

Three new directors have joined the French luxury group Kering, after the shareholders’ vote at the annual general meeting on Tuesday, June 16: British actress Emma Watson, former Credit Suisse director Tidjane Thiam, and the president of the Chinese e-commerce platform DiDi Chuxing Jean Liu.

 

 

To explain this choice, the French luxury group – owners of Gucci, Saint Laurent, Bottega Veneta and Balenciaga, among others – highlighted the richness of their personalities and professional backgrounds as precious resources.

 

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Thanks to its extensive knowledge of these sectors, the Luxus + editorial team deciphers for its readers the main economic and technological stakes in fashion, watchmaking, jewelry, gastronomy, perfumes and cosmetics, hotels, and prestigious real estate.
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