[Luxus+ Magazine] Innovation : the AirCarbon revolution for a more responsible luxury

Le Casablanca Hôtel a remporté non pas un, mais deux prix successifs pour son offre hôtelière de luxe. L’occasion de découvrir cet établissement au décor de rêve.

 

Newlight Technologies, founded in 2003 and based in Irvine, California, was built on the premise that “what if it were possible to use nature’s technology to turn greenhouse gases into valuable materials ?“. After a decade of research, the startup unveils AirCarbon.

 

 

Its goal ? To promote carbon-neutral fashion and make its negative footprint possible. To achieve this, the Californian company decided to use carbon capture technologies by launching a range of luxury accessories guaranteed “carbon negative“. The pieces are made naturally, using greenhouse gases.

 

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Click here to read the full article on Luxus Plus Magazine.

 

Featured photo : © Newlight Technologies

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The editorial team
Thanks to its extensive knowledge of these sectors, the Luxus + editorial team deciphers for its readers the main economic and technological stakes in fashion, watchmaking, jewelry, gastronomy, perfumes and cosmetics, hotels, and prestigious real estate.
Luxus Magazine Automne/Hiver 2024

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