Brand Strategy
Developed by Italian eyewear specialist Marcolin, the first prescription glasses bearing the iconic shoemaker’s hallmarks have been launched,
Accor and InterGlobe, an Indian conglomerate specializing in travel and transport, are joining forces to give new impetus
After the jeweler Leo France and the shoe manufacturer Grey Mer, the fashion house on rue Cambon has
Two recent studies, one focusing on the American luxury consumer and the other on the loyalty programs of
The takeover of Versace by Prada has been confirmed. The Italian group that owns Prada and Miu-Miu has
The announcement on Wednesday by the US president of a 90-day break on reciprocal tariffs, limited for the
The prestigious Orient Express name is now establishing itself in the luxury hotel sector with the opening of
According to a recent study by the firm Kearney, luxury goods revenues on the Indian peninsula, driven by
British carmaker Jaguar Land Rover has announced that it is temporarily suspending shipments of UK-made vehicles to the
For the launch of the fifth and latest Chance fragrance, Chanel is shaking up its endorsement strategy by
