Until then, allied with the American group Marchon, the fashion and beauty brand owned by the former Spice Girl has turned to the same Italian partner as her husband David to produce its future eyewear collections. The hope is to consolidate a business model that has recently begun to yield satisfactory results.
Victoria and David Beckham will share the same partner… for their eyewear.
While her soccer-playing husband had already teamed up with Safilo to produce eyewear under his name, Victoria Beckham has also chosen the Italian company to handle her eponymous brand. In early July, Victoria Beckham and Safilo announced the signing of a ten-year global licensing agreement, which runs until December 2035, for the design, manufacture, and distribution of eyewear collections under the former Spice Girl’s name.
Eyewear has been part of the brand since the beginning
This new comprehensive range of optical and sunglasses will be unveiled for the spring/summer 2026 season and will go on sale in January 2026.
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Read also > Victoria Beckham wants to launch her own home collection
Featured photo: © Safilo
