Kylian Mbappé becomes the brand ambassador for Accor Live Limitless, the Accor group’s loyalty program and booking platform, in the new campaign entitled “Don’t be a Guest, be a Guest Star”.
When one of the most iconic faces in sport joins forces with one of the world’s leading hotel companies…
Hospitality rethought
What if true luxury meant feeling like a star, whatever your name or status ? This is the experience promised by ALL Accor in its new campaign, designed by the Ogilvy agency. In the ad, Kylian Mbappé enters a hotel at the same time as other guests. The staff are faced with a dilemma : who to welcome first ? The answer is clear : every customer counts. The aim is no longer simply to welcome guests, but to offer personalized attention, down to the smallest detail.
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Read also > When the world of luxury meets that of soccer
Featured photo : © Accor
