After 14 years in business, the disruptive fashion brand Y/Project is to close its doors for lack of an acceptable buyer. Thanks to Belgian designer Glenn Martens, the brand had achieved both media and commercial success before recently running into difficulties.
After offering so many garments acclaimed by the Fashion Sphere, Y/Project failed to make itself sufficiently desired…
After 14 years in business, the highly creative fashion brand has thrown in the towel.
Placed in receivership by the Paris Commercial Courton September 26, and having failed to find a buyer by the October 14 deadline, it is to be wound up.
AA Investissements offer rejected
Admittedly, according to the trade press, the Hong Kong investment fund AA Investments– which very recently bought L’Exception, the multi-brand online fashion retailer – had offered to take over the Maison for 45,000 euros. But the latter, which employed 24 people, including an apprentice, refused…
Read also >Y/Project, the story of a revitalized fashion atelier now in crisis
Featured Photo: © Y/Project