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Watches of Switzerland intends to expand in various locations in the United States through construction and acquisitions. Several watch shops in Texas and Ohio will be owned by the Swiss group.
As part of its ongoing development in the North American market and in accordance with its long-term plan published in July 2021, Watches of Switzerland, which has been present in the United States since 2017, has announced a vast expansion of its activities in this market. This expansion is based on strengthening the Group’s presence in key sectors, as well as on its desire to become the undisputed leader in the US market.
To this end, the Group has acquired properties owned by three of the country’s leading watch retailers, including Ben Bridge at the famous Mall of America in Minneapolis, Timeless Luxury Watches north of Dallas, and the Betteridge shops in Connecticut and Vail and Aspen in Colorado.
Each of these locations offers exceptional opportunities for growth, as well as a valuable influx of new customers. Businesses in the surrounding area will benefit from the Watches of Switzerland Group’s unique and specialized approach to sales and customer service. The group uses immersive sales supported by dynamic marketing, experiential activities, strong social engagement and an extensive network of global resources including Anolog Shift, Mayors and Goldsmiths.
“Since the acquisition of Mayors in 2017, followed quickly by the opening of Watches of Switzerland in Soho, we have demonstrated an acute understanding of the US market,” said David Hurley, President of the US arm of Watches of Switzerland.
The new acquisitions, combined with the Group’s existing shops, give it a leading position in the US market, with strategic roots in the Northeast, South, Midwest and Mountain regions. In addition, a new shop is planned in Ohio.
“After three years of strong growth in the US market, these acquisitions and new openings are directly in line with our long-term plan,” commented Brian Duffy, President of Watches of Switzerland. “Through targeted investments in new projects, we are continuing to diversify geographically in order to consolidate our position as the pre-eminent leader in the US market.”
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Watches of Switzerland intends to expand in various locations in the United States through construction and acquisitions. Several watch shops in Texas and Ohio will be owned by the Swiss group.
As part of its ongoing development in the North American market and in accordance with its long-term plan published in July 2021, Watches of Switzerland, which has been present in the United States since 2017, has announced a vast expansion of its activities in this market. This expansion is based on strengthening the Group’s presence in key sectors, as well as on its desire to become the undisputed leader in the US market.
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Watches of Switzerland intends to expand in various locations in the United States through construction and acquisitions. Several watch shops in Texas and Ohio will be owned by the Swiss group.
As part of its ongoing development in the North American market and in accordance with its long-term plan published in July 2021, Watches of Switzerland, which has been present in the United States since 2017, has announced a vast expansion of its activities in this market. This expansion is based on strengthening the Group’s presence in key sectors, as well as on its desire to become the undisputed leader in the US market.
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