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The world of vintage watches is gaining popularity

The world of vintage watches is gaining popularity

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The vintage and second-hand watchmaking sector has been in vogue for several years now. Since the beginning of the health crisis, all the players in these markets have had to learn to reinvent themselves and think about new sales prospects.

 

Since September, Swiss manufacturers have been struggling to regain momentum due to the global crisis, but it is finally in the vintage sector that some of them have managed to pull through.

 

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The Swiss watch brand Richard Mille managed to cope with the pandemic and is now trying to maintain this direction by asserting itself more strongly on the European market, notably by recently opening its new vintage boutique Ninety, located in London’s Mayfair district, affiliated with the house. Its objective? To maintain its place in the market by offering a repair workshop in the boutique, especially dedicated to old models of high-end and even rare watches.

 

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