27 April 2026 2027 Cruise Fashion Shows: Heading to the United States, Biarritz and Shanghai For the 2026 Cruise collections, the major fashion houses coordinated to hold their shows in Italy. The 2027
17 April 2026 Max Mara Reopens Its Paris Flagship Store on Avenue Montaigne To mark its 75th anniversary, the Italian fashion and accessories house is returning to its Paris location on
19 June 2025 [LIFESTYLE] For its cruise show, Max Mara celebrates post-war Italian cinema Entitled “Venere Vesuviana” (Venus of Vesuvius), Max Mara’s 2026 cruise show was set in the Royal Palace of
24 April 2025 2026 Cruise fashion shows: luxury takes an Italian getaway Highlights of the fashion world during the pre-collection period, with the cruise collections of Europe’s leading luxury brands
10 July 2024 Max Mara relaunches its fragrance business with Shiseido Shiseido has signed a long-term contract with Max Mara. The Japanese group is thus entitled to develop, produce,
29 April 2024 Focus on 5 destinations for the 2025 “cruise” fashion shows The major luxury brands unveil the exceptional locations chosen to host their Cruise 2025 fashion shows. Following in