16 December 2025 Longines chooses Yosh Yu as its new ambassador The watchmaker Longines is strengthening its ties with the equestrian world by partnering with a rising star of
12 June 2025 Swatch Group: Patrick Aoun is the new CEO of Longines After five years at the helm of Longines, Matthias Breschan is stepping down to make way for Patrick
6 June 2025 How do watch brands take to the tennis courts ? Over the years, tennis has become a sport of choice for some of the world’s leading watchmakers. Brands