The Catalan group listed on the Madrid stock exchange will complete the full acquisition of Charlotte Tilbury by 2031. Since Puig acquired a majority stake in 2020, the British make-up and skincare brand has more than tripled its sales.
Puig is to extend its partnership with Charlotte Tilbury MBE, the eponymous founder of the British make-up and skincare brand.
Under the new agreement between the parties, Puig will gradually become the full owner of the Charlotte Tilbury brand, with completion scheduled for early 2031.
The Catalan fragrance and fashion group, listed on the Madrid stock exchange since last May, will exercise call and put options at various times between 2026 and 2031.
The founder still active
While she will gradually divest herself of her minority stake, Charlotte Tilbury MBE will continue “to play an active role in the long-term success of the brand and strengthen its leading position in the world of beauty”, announced Puig in a press release issued on December 17.
Discover our plans Subscribe for 1€ Become an active member of the community of luxury leaders.
To continue reading this article, subscribe or log in to your account
Read also > Sabrina Carpenter becomes Prada Beauty’s first global ambassador
Featured Photo: © Charlotte Tilbury
