mandarin oriental Simone Biles 2

Mandarin Oriental appoints Simone Biles as global wellness ambassador

Mandarin Oriental is partnering with gymnast Simone Biles to strengthen its wellness and customer experience strategy.

 

Through this unique collaboration with the American athlete, the hotel group aims to make wellness a central pillar of its customer experience.

 

An iconic ambassador to promote the vision of wellness

 

With this appointment, Mandarin Oriental has chosen one of the most influential sports figures in the world. Considered the most decorated gymnast in history at just 28 years old, Simone Biles becomes the hotel group’s first Global Wellness Ambassador. In this role, she will actively participate in the development and evolution of the group’s wellness offering on an international scale.

 

The athlete will collaborate with the brand’s Wellness Board, a committee of experts from various fields such as movement, nutrition, meditation, and sleep. Together, they will work to design new wellness experiences and programs for Mandarin Oriental hotel guests around the world.

 

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Read also > Mandarin Oriental consolidates its foothold in the Middle East

 

Featured photo : © Mandarin Oriental

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Anthony Conan
Graduated as a multimedia journalist in 2019, Anthony Conan has multiplied his experiences, notably as an editorial assistant at TF1 and as a radio journalist at RCF Bordeaux. He specializes in video editing in addition to writing, and has developed a particular interest in economics.

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