Christian Louboutin draws inspiration from Texas and its vast wilderness for its Fall-Winter 2024 collection. Supplier to the biggest stars of Americana style, from Taylor Swift to Beyoncé, the West-Atlantic-born shoemaker couldn’t miss out on a booming glamour trend featuring leather and cowboy boots.
Yeeha!
Like a call to adventure, Christian Louboutin unveils a daring Fall-Winter 2024 collection of some twenty pieces in a rodeo spirit revisited without omitting its distinctive codes (Pigalle red, metallic picots, LC monogram…). It’s an obvious choice, given that the Breton and American Far West worlds are teeming with leather-loving icons and sturdy shoes.
Hit The Road!
Christian Louboutin’s Autumn-Winter 2024 collection, entitled “Giddy Up”, translates as “Allez Hue” or “Hue Dada”, the interjection most commonly used by Americans to get their nag to move forward.
This cowboy style of colored stetsons, fringed jackets and santiags, so popular with fans of Taylor Swift (glittery version) and Beyoncé (afro version), arrives at Christian Louboutin.
Featuring boots with up to 9,000 hand-applied crystals, as well as bags and accessories for both women and men, the collection comprises some twenty pieces. Since 2002, Christian Louboutin has branched out into leather goods.
Among the cowboy boots of the finest effect are low santiags adorned with terribly Texan rhinestone motifs and the Cheliviss Meteor (whose name subliminally evokes a certain Elvis Presley), i.e. ankle boots with the House’s emblematic “spikes” (silver spikes) evoking cowboy spurs. Booties are also given a “cow” look with the aptly named Meuh, a Cheliviss made entirely of long-haired brown and white leather.
A staple of the cowboy wardrobe, the Santiag is available as an 85 cm thigh-high boot in calfskin and suede, with a name that evokes – with the designer’s trademark sense of humor – Western spaghetti: the Santiabota (similar to the Italian schnitzel recipe, Saltimbocca).
Christian Louboutin has not forgotten his Music Hall origins, and also offers Loubipoupi, a pair of sandals with denim and feather straps, to play saloon showgirl.
But where the rodeo aesthetic gets the most stars from the House of scarlet heels is in its duo of it-bags of the moment.
Starting with the Loubi54 Giddy, a shoulder bag in nappa leather and embossed calf leather featuring the Maison’s iconic CL logo. For a complete Americana spirit, the bag features gold stars and horseshoes. The Loubi54 Giddy is available in a choice of colors: smooth white and red Rodeo calf leather, smooth mineral blue and pink calf leather, or – more soberly – black nappa leather with gold edging.
Then there’s the Meuh tote bag, in furry leather to match the furry santiags. The result of a trio of leathers (crosta, nappa and calfskin), this second spotted it-bag sums up the soul of the Far West.
And what would a cowboy be without his belt? The Maison offers a belt in a variety of colors, made from embossed calfskin, alligator and specchio leather.
From USA with Love
Christian Louboutin’ s early shoes were worn by the stars of Parisian music hall, but now he’s at the feet of the pop world, particularly the new Americana style scene. Beyoncé, Taylor Swift and Lana Del Rey all wear the French designer’s glittery boots on stage, either loose or high.
According to figures published in the El País newspaper, the Louboutin boutique in New York generates annual sales of more than 4.5 million euros from this host of customers.
The billionaire shoemaker’s love affair with the American West began in 1993 with the opening of his first store in New York.
While the incendiary red – a true signature – owes much to the Parisian district of Pigalle, which served as the color’s namesake – it is also a tribute to a New York legend: advertising executive and pop art pope Andy Warhol.
However, it was not until six years after his entry onto the American scene, through Carine Roitfeld, that Christian Louboutin founded the American company CLLLC and opened his boutique at 941 Madison in the Big Apple. Since then, 7 of the 35 American outlets have taken up residence in New York.
America is no stranger to the development of Maison Louboutin: its first line of beauty products was launched at the end of 2013 with the American company Batallure Beauty, while its baby shoes (Loulibaby) were born of its alliance with Goop, the trendy brand of American actress Gwyneth Paltrow.
After New York, Los Angeles, Miami and Las Vegas, Louboutin is continuing its expansion in the United States with the opening earlier this year of a point of sale at Phipps Plaza Mall in Atlanta, Georgia.
In addition to California and Florida, other hotspots in this consolidating network of boutiques, the brand is expanding particularly in Texas.
Christian Louboutin visited Dallas in 2015. Since then, the Texas capital and cowboy kingdom has been home to a boutique at number 27 Highland Park, a brand village with Hispanic-inspired buildings that emerged in 1986. This premier destination for luxury shopping and lifestyle includes Chanel, Dior, Rolex and, more recently, Fendi, Jimmy Choo, Van Cleef & Arpels and Carolina Herrera. Also in Dallas, the brand has two other points of sale in the Nordstrom department store.
Returning in person to Dallas in March 2023, the shoemaker offered a capsule collection, entitled “A La Piscine” and exclusively available in the most Texan of luxury department stores: Neiman Marcus.
Houston is the other Texan city to benefit from two points of sale.
Internationally, Louboutin has 160 boutiques in 32 countries.
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Read also > [Luxus Magazine] Cowboy Core: the fashion trend is taking the younger generation by storm
Featured Photo: © Christian Louboutin
