Heralded as the fifth chapter in Hermès beauty, its recently launched make-up range focuses on sublimating the eyes, with mascara, brush and eyeshadow.
In the words of Pierre Alexis Dumas, Artistic Director of the Maison du Faubourg Saint Honoré, “The Hermès woman observes the world with an active eye. Above all, she is a woman who observes.
The saddler, long confined to fragrances in the beauty segment, is now asserting itself in the make-up category with a new range called Le Regard.
Demonstrating all its technical know-how and expertise in shade, texture and gesture, this new territory of expression touches on eye make-up, offering in particular the House’s first mascara.
Le Regard, by Hermès
Three years ago, the French House launched its first make-up line. Since then, several beauty products have been presented to the public, contributing to the growth of this department at Hermès, which combines this activity with that of its fragrances.
Lire aussi > ESTÉE LAUDER WILL SET UP ITS PERFUME RESEARCH CENTER IN PARIS
Featured Photo: © Hermès