Cosmetic Valley presents the 5th Olfaction & Perspectives Congress

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The Olfaction & Perspectives conference will be held on March 24 in both face-to-face and digital formats, to discover all the latest innovations in the olfaction sector.

 

Since 2013, the Olfaction & Perspectives congress has aimed to help people discover or rediscover the sense of smell and its importance, in all fields : from well-being to health, from the environment to industry.

 

The 5th edition of this congress will, first of all, review the impact of Covid-19 on olfaction : on short and long term symptoms as well as on rehabilitation and recovery methods. The health crisis has also influenced the consumption and sales practices of scented products, it is interesting to study how brands have adapted to this change.
Beyond Covid-19, the conference will look at how brands are managing the natural trend that is so essential today, and what a natural scent means to the consumer. Another hot topic : artificial intelligence that can accompany the development of fragrance products today. Finally, the congress will ask the question of the right smell. What influences the fact that we will find a good or bad smell?

 

Nearly 200 participants and 15 speakers are expected for this 5th edition, organized by Cosmetic Valley in partnership with ISIPCA, the international reference school for the perfume, cosmetics and food flavoring industry. The conference will be held in Clichy La Garenne, on March 24.

 

To participe, click here.

 

 

Read also > COSMETIC VALLEY: THE ESTATES GENERAL ARE ESSENTIAL FOR THE PERFUMERY-COSMETICS SECTOR

 

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The Olfaction & Perspectives conference will be held on March 24 in both face-to-face and digital formats, to discover all the latest innovations in the olfaction sector.

 

Since 2013, the Olfaction & Perspectives congress has aimed to help people discover or rediscover the sense of smell and its importance, in all fields : from well-being to health, from the environment to industry.

 

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The Olfaction & Perspectives conference will be held on March 24 in both face-to-face and digital formats, to discover all the latest innovations in the olfaction sector.

 

Since 2013, the Olfaction & Perspectives congress has aimed to help people discover or rediscover the sense of smell and its importance, in all fields : from well-being to health, from the environment to industry.

 

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Picture of Hélène Cougot
Hélène Cougot
Passionate about art and fashion, Hélène went to a fashion design school: the Atelier Chardon-Savard. She then completed her training with an MBA in Marketing at ISG. She has written for the magazine Do it in Paris and specializes in writing articles about luxury, art and fashion for Luxus +.

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