Chaumet: Charles Leung takes over as Managing Director

Chaumet has just confirmed the appointment of Charles Leung. The former CEO of jeweler FRED officially succeeds Jean-Marc Mansvelt as CEO of Chaumet.

 

Chaumet – owned by LVMH since 1999 – has appointed Charles Leung as its new Managing Director. With 11 years’ experience at the imperial jeweler and previously at the helm of FRED, the 53-year-old is a loyal follower of the number one luxury brand.

 

Charles Leung replaces Jean-Marc Mansvelt, Chaumet’s Managing Director since 2014, who has left to head the House of Berluti. The latter succeeds Antoine Arnault, who nevertheless retains the title of President of the famous Parisian bootmaker.

 

These major maneuvers come at a time when Frédéric Arnault has been appointed head of LVMH’s new Watches sub-division and Stéphane Bianchi is set to step down as CEO of the watch and jewelry division, in favor of the position of Group Deputy CEO, replacing Toni Belloni.

 

First Chinese executive at LVMH

 

The announcement of his appointment in January coincides with the opening of Chaumet’s first flagship store on the Alibaba Group’s e-commerce platform, Tmall. This collaboration aims to boost the brand’s presence on the Chinese market, notably through its 17 physical points of sale.

 

Charles Leung has 18 years’ experience with LVMH, including 11 with Chaumet. He joined Chaumet in 2006 as Managing Director for the Asia-Pacific zone, a position he held in Hong Kong – his birthplace – from December 2006 to October 2012. He was then promoted to Vice President of International Sales and Distribution at the Paris headquarters from 2012 to 2018.

 

In November 2018, he left the House to head another LVMH jewelry House: FRED. He thus becomes the first Chinese and even Asian executive to head a House of the French luxury giant.

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Read also > LVMH: FRÉDÉRIC ARNAULT APPOINTED HEAD OF WATCH DIVISION

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Victor Gosselin
Victor Gosselin is a journalist specializing in luxury, HR, tech, retail, and editorial consulting. A graduate of EIML Paris, he has been working in the luxury industry for 9 years. Fond of fashion, Asia, history, and long format, this ex-Welcome To The Jungle and Time To Disrupt likes to analyze the news from a sociological and cultural angle.

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