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Alpine: a new luxury SUV to conquer the world

Alpine: a new luxury SUV to conquer the world

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The Renault group is more than ever in search of innovation but also profitability. And it is banking on its Alpine sports label to generate strong profit margins and conquer new territories.


The new product plan for the group’s sports brand was unveiled in two stages. The first stage was announced on January 14, 2021, at the launch of its Renaulution, which included three new 100% electric models. These include a city car named Alpine 5, derived from the future Renault 5, the replacement for the current A110 sedan and an SUV.


The second step took place on November 8. The group announced a division of its activities, with a purely electric entity called Ampère and a second, focused on thermal models, called Horse.

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