Accor enters into a new partnership with the Rugby World Cup

Accor Live Limitless, the Accor group’s reservation platform and loyalty program, has become an Official Supporter of the 2023 Rugby World Cup. Through this new partnership, the hotel group renews its commitment to major global sporting events.


Accor Live Limitless (ALL), the Accor Group‘s reservation platform and loyalty program, announced today that it has become an Official Supporter of the 2023 Rugby World Cup. The 51-day tournament will kick off on September 8 in France, the Accor Group’s home country.


“ALL is extremely proud to support rugby’s most important competition on the occasion of the sport’s 200th anniversary”, the group said in a statement.



The 2023 Rugby World Cup is the biggest sporting event of the year in France. For the occasion, Accor will accommodate fans from around the world through its 1,600 hotels and 21 brands present in France.


(The event) will allow to increase awareness of its hotel booking platform, highlight the benefits of its lifestyle loyalty program, and showcase all of (the group’s) hotel expertise”, Accor said.


Members of the program will be able to experience the rugby tournament using their points on the website, and will benefit from special rates on Accor hotels by booking directly on


A dual partner


Accor is now a dual partner of the Rugby World Cup France 2023. Its subsidiary ResaEvents is already the official hotel reservation center for the competition.



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