13 June 2025 US Open golf tournament: Dewar’s celebrates the elegance of the game and the art of Scotch whisky Dewar’s, the benchmark for top-of-the-range Scotch whisky, invites itself to the 125th US Open with a rare and
6 June 2025 How do watch brands take to the tennis courts ? Over the years, tennis has become a sport of choice for some of the world’s leading watchmakers. Brands
2 June 2025 Hyatt Hotels Corporation recruits tennis player Jessica Pegula as ambassador Hyatt Hotels Corporation is strengthening its presence in the world of tennis. World of Hyatt, the hotel brand’s
27 May 2025 [Luxus Magazine] Novak Djokovic, from tennis to wellness After winning his 100th title in Geneva in May, Novak Djokovic continues to amaze the public with his
26 May 2025 Monaco Grand Prix: TAG Heuer revives Steve McQueen’s Monaco watch As the first-ever title partner and official timekeeper of the Monaco Formula 1 Grand Prix this year, TAG
23 May 2025 Roland-Garros : an economic eldorado for France Every spring, the clay courts at Porte d’Auteuil play host to the inimitable Roland-Garros tournament. The 124th edition,
21 May 2025 When beauty shifts into high gear in F1 racing In the world of popular, elegant sports that have been largely overlooked by the luxury industry, F1 racing
15 May 2025 [Luxus Magazine] Roland Garros 2025: 10 exceptional Parisian hotels for working out Tennis fans are flocking to Paris for the 2025 Roland Garros tournament, which will take place from May
12 May 2025 Jimmy Choo brings back its golf capsule collection with Malbon Jimmy Choo is teaming up with golf equipment specialist Malbon for the second year in a row. The
6 May 2025 Lacoste chooses actress Adèle Exarchopoulos as global ambassador Lacoste has recruited French actress Adèle Exarchopoulos as its new brand ambassador. With just a few weeks to