Salvatore Ferragamo designs game on Instagram and Facebook for fashion lovers


After Jacquemus and Bottega Venetta, it’s Ferragamo’s turn to unveil his creative idea to make containment more bearable. The Italian firm is coming up with a quiz on social networks to learn more about the brand in a fun way.
The brand has just unveiled its new digital game nicknamed “TRIVIA” which contains questionnaires and anecdotes about the brand.
A perfect option to entertain all fashion lovers in this time of confinement.
You will learn more about the history of Ferragamo, its most emblematic products and the most significant moments in the life of the founder.
An application available on the social networks Instagram and Facebook.
It will also allow you to learn more about the original shoes created by the founder Salvatore Ferragamo, pieces now kept in the company’s archives and presented in annual exhibitions at the Salvatore Ferragamo shoe museum, located in Florence (13,000 original shoes and designer photos and working documents).
This new concept includes five episodes aired every Wednesday and Saturday until April 4.


Read also > Bottega Veneta launches its brand new creative concept to fight containment
Featured Photo : © Salvatore Ferragamo
What's Your Reaction?

[EN] CLAIRE DOMERGUE, A SPECIALIST IN COMMUNICATION IN THE LUXURY SECTOR, HAS SURROUNDED HERSELF WITH EXPERTS TO CREATE THE FIRST MEDIA DEDICATED TO THE ECONOMIC NEWS OF LUXURY AND FASHION. THE LATTER DRAWS THE ATTENTION OF ITS READERS TO ALL THE MAJOR PLAYERS IN THESE SECTORS WHO SHARE THEIR EXPERIENCES, VISIONS AND KNOW-HOW. MORE THAN A SPECIALIZED WEBZINE, LUXUS PLUS IS A MULTI-SECTOR INFORMATION SYSTEM, WHICH HAS BECOME THE REFERENCE MONITORING TOOL FOR LUXURY AND FASHION PROFESSIONALS. OUR NEWSLETTERS CONTRIBUTE TO MAKE OUR READERS AWARE OF THE CHANGES AFFECTING THE LUXURY INDUSTRIES. THANKS TO AN INCREASED WATCH AND AN EXCELLENT KNOWLEDGE OF THE SECTOR, WE ARE INTERESTED IN THE MAIN ECONOMIC AND TECHNOLOGICAL STAKES OF FASHION, FINE WATCHMAKING, JEWELRY, GASTRONOMY, COSMETICS, PERFUMES, HOTELS, PRESTIGIOUS REAL ESTATE...********[FR] Claire Domergue, spécialiste de la communication dans le secteur du luxe, s’est entourée d’experts pour créer le premier média consacré à l’actualité économique du Luxe et de la mode. Ce dernier attire tout particulièrement l’attention de ses lecteurs sur l’ensemble des acteurs majeurs de ces secteurs qui y partagent leurs expériences, visions et savoir-faire. Plus qu’un webzine spécialisé, Luxus Plus est un système d’information multi-sectoriel, devenu l’outil de veille de référence pour les professionnels du luxe et de la mode. Nos newsletters de veille contribuent en effet à sensibiliser nos lecteurs aux mutations qui touchent les industries du luxe. Grâce à une veille accrue et à une excellente connaissance du secteur, nous nous intéressons aux principaux enjeux économiques et technologiques de la mode, la haute horlogerie, la joaillerie, la gastronomie, des cosmétiques, parfums, de l’hôtellerie, l’immobilier de prestige…