Sabrina Carpenter becomes Prada Beauty’s first global ambassador

The young American actress became a dazzlingly successful singer with her hit Espresso, voted best single of the year at the MTV Europe Music Awards 2024 on Sunday November 10. She will represent the make-up line of Prada Beauty, the beauty division created a year ago by the Italian House and licensed to the French giant L’Oréal.

 

She’s blonde, young, beautiful, talented and very popular, especially with Gen Z…

 

With 25-year-old singer-actress Sabrina Carpenter, Prada has acquired the first global make-up ambassador for its new Beauty range, launched a year ago.

 

Buzz on social networks

Prada Beauty announced the news on social networks. A good way to create a buzz, given that the 25-year-old has already made a name for herself.

 

But the news was already subliminally conveyed in the singer’s latest videos, via product placements that won’t have escaped the attention of her most attentive fans.

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Read also > Prada Beauty makes its debut in Hainan with a flowery pop-up store

Front page photos: © Prada Beauty

Picture of Sophie Michentef
Sophie Michentef
Sophie Michentef has worked for more than 30 years in the professional press. For fifteen years, she managed the French and international editorial staff of the Journal du Textile. She now puts her press, textile, fashion, and luxury expertise at the service of newspapers, professional organizations, and companies.
Luxus Magazine Automne/Hiver 2024

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